emerging media

Southwest Airlines & Lessons In Social Media Crisis Communications

Media relations and corporate communications are a 24/7/365 cycle. No one knows when an incident will occur, but when one does occur companies must be ready to react, especially an airline.   On the 6th of July 2013 Asiana Flight 214 landed short at San Francisco International Airport, breaking the tail off of the Boeing…

Southwest Airlines Responds To Air New Zealand’s Challenge … prepare to laugh

14/12/2009 –  Southwest Airlines Responds To Air New Zealand’s Challenge … prepare to laugh Lets rewind three months to an unusual moment in airline marketing history when Air New Zealand challenged Southwest Airlines to ‘take it off’ in a public video, which I wrote about here – 15/09/2009 – Air New Zealand Calls Out Southwest…

Flying With Fish on Dear Sky Steward Talk Radio Show

Web: www.twitter.com/flyingwithfish — E-Mail: fish@flyingwithfish.com 18/11/2009 – Flying With Fish on Dear Sky Steward Talk Radio Show Today has been an interesting day for Flying With Fish. This morning started off with a 1-hour appearance on a live-broadcast show discussing converging trends in the airline industry and this evening finished up appearing as a guest…

Airline & Travel Industry Social Media Crisis Communications Webinar

Web: www.iag-inc.com — E-Mail: fish@flyingwithfish.com 17/11/2009 – Airline & Travel Industry Social Media Crisis Communications Webinar The way information is dispersed has changed rapidly in the past few years. Gone are the days of broadcast & print news media relaying a story to impact public perception. When a crisis affects the travel & airline industry,…