airport marketing

San Francisco International Airport Takes On “The Other Airport”

Most people never give a second though to an airport as a business, airports are seen as a building or series of buildings that planes come & go from. In reality airports are businesses and competition can be brutal for passengers dollars and airline revenue fees. Airports need to advertise themselves, differentiate themselves and create…

Airports That Twitter & Why It Is An Effective Tool

Web: www.thetravelstrategist.com — E-Mail: fish@flyingwithfish.com 26/05/2009 – Airports That Twitter & Why It Is An Effective Tool Airports have been seeking new ways to communicate with their passengers for decades. From the original implementation of flip-board arrivals/departures boards through websites with live flight status, airports seek to inform and interact with their passengers. Until very…