4/2/2010 – iPhone App of the Week : Southwest Airlines Airline created iPhone Apps are often run-of-the-mill. A few stand out among the Apps I have written about on Flying With Fish and I have skipped over countless Apps that I have felt offered virtually no benefit to users. This week’s iPhone App of the…
14/12/2009 – Southwest Airlines Responds To Air New Zealand’s Challenge … prepare to laugh Lets rewind three months to an unusual moment in airline marketing history when Air New Zealand challenged Southwest Airlines to ‘take it off’ in a public video, which I wrote about here – 15/09/2009 – Air New Zealand Calls Out Southwest…
Web: www.stevenfrischling.com — E-Mail: fish@flyingwithfish.com 3/12/2009 – iPhone App Of The Week : iPhone Optimized Sites (OK, they are not really Apps) When most folks think of iPhone Apps they tend to strictly think of applications developed for the iPhone. The upside to many Apps is that they can operate without being connected to the…
Web: www.thetravelstrategist.com — E-Mail: fish@flyingwithfish.com 15/09/2009 – Air New Zealand Calls Out Southwest Airlines To “Take It Off” Back in May of this year I wrote about Air New Zealand’s new advertising campaign and in-flight safety video created with staff, and the CEO, wearing nothing by body paint. You can read this post here: 12/05/2009…
Web: www.stevenfrischling.com — E-Mail: fish@flyingwithfish.com 23/09/2009 – Guest Posts From My Favourite Bloggers : Dan Webb – The Next Future CEO of Some Airline Somewhere As a photographer, traveller and airline industry geek there are a few blogs I read on a daily basis. With the broad range of readers that Flying With Fish attracts…
Web: www.twitter.com/flyingwithfish — E-Mail: fish@flyingwithfish.com 08/09/2009 – Guess who co-authored the “First comprehensive Guide to Airline Social Media strategies” …well the full headline from the Centre for Asia Pacific Aviation as of right now is “First comprehensive Guide to Airline Social Media strategies released” Still taking a guess at who co-authored it? If you guessed…
Web: www.twitter.com/flyingwithfish — E-Mail: fish@flyingwithfish.com 31/08/2009 – The First Day Of School : Three Southwest Airlines Lunch Boxes Take Off Three weeks ago I wrote of my kids excitement of coming home to a FedEx package from Southwest Airlines containing new lunch boxes for the boys. You can read about the excitement, and see the…
Web: www.twitter.com/flyingwithfish — E-Mail: fish@flyingwithfish.com 11/08/2009 – Can An Airline Build Brand Loyalty Through Being Nice To Kids? Yes! This post is less about the business of how airlines perform targeted marketing and more about how an airline is covering its bases to start their branding young. Years ago when I was a kid, airlines…
Web: www.twitter.com/flyingwithfish — E-Mail: fish@flyingwithfish.com 23/06/2009 – The Demise Of Airline Service & The Personal Touch Today’s Flying With Fish post on the demise of airline service, and the death of the Golden Era of Flying is a detailed discussion of the success and failure of certain airlines, running about 26 minutes long…and it can’t…
Web: www.twitter.com/flyingwithfish — E-Mail: fish@flyingwithfish.com 20/05/2009 – Airlines & Twitter : 10 Ways Airlines Can Succeed & Drive Business Businesses are engaging in ‘social media’ at a breakneck pace, but how many are using these tools effectively? Yesterday JetBlue Airways and Southwest Airlines sat down together at the annual Media Relations Summit in New York…
